Marketing is an important element to all businesses, whether Business to consumers (B2C) or business to business (B2B), as it focuses on the consumers’ needs. It also enables businesses to reach their intended consumers with ease. However, the B2B market has changed consumer behavior and buying decisions over the years. Plus, the B2B marketing trends …
100 Important & Mind Boggling B2B Marketing Statistics Read More »
We’ve reached some impressive numbers in SEO. The SEO industry’s worth has grown to over $79 billion since its first steps 20 years or so. By 2024, that number should explode to $100 billion – an increase to $21 billion in 2 years! Another big point: when Michael Page and The Digital Marketing Institute asked …
How to become an SEO expert: The Future of Digital Marketing Read More »
You may have seen this before: 90.63% of websites receive no traffic from Google. Planning, executing and pivoting an SEO strategy is a very time-consuming task and it’s not easy. Also, how long does it take to see results in SEO? According to new research, it might take up to 2 months to see backlinks work …
How to hire an SEO expert: an in-depth guide for founders Read More »
I get asked this question from time to time: “how much is SEO worth?” And I love answering to it. You know why? Because the SEO industry is worth $80 billion. This means that companies globally spend about $80 billion per year for SEO services. Of all the marketing channels, SEO has the highest ROI (return …
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