I bet that you have tried at least once to convince someone to say”Yes” to you. So let me ask you this question: What was the ROI of your persuasive techniques? Did you achieve your result? Are you happy with the outcomes? Were you a master of persuasion? Or maybe you didn’t reach your goal? …
Persuasion ROI in marketing and sales: what is data from 33 experts saying? Read More »
Whether you want to start a blog, or you are an SEO consultant, Google Tag Manager can help you optimize and speed up some tasks. With Google Tag Manager, SEOs have lots of freedom to add codes and execute actions that were otherwise delegated to web developers. Before Google Tag Manager was launched, in fact, …
With Google Tag Manager you can track clicks to buttons and send the information to Google Analytics. This is not the same thing as tracking clicks to links, you might have links without a button. So just to make it clear, in this guide we see how to track buttons clicks only. This is one …
ncreasing your Organic CTR will result in increased visitors to your website without the need to increase your ranking. Here are 10 ideas to get you started. What is organic CTR and how does it work? The percentage of searchers who click on an organic result in the search engine results pages divided by the …
In this guide, we will see how to track clicks on Outbound Links (also called “External Links”) on our website using Google Tag Manager. Why should we care? Well, there can be so many reasons why I’m interested in tracking external links. For example, if you are an affiliate marketer, they may be links to …
How to track outbound links with Google Tag Manager Read More »
To find out, I have analysed 379 guest posts and interviewed 20 SEO experts across the globe. Here is what I have learned. The below shows what are the expectations of authors about guest posting within the SEO/ marketing sphere. It’s a reflection of the industry’s perception of what guest posting can do for yourself …
What is the ROI of guest blogging in marketing (and other stats) Read More »
There is something to be said about a bad experience with a marketing tool, the disappointing feeling when expectations do not meet reality. Because you read so many great things that you cannot believe how bad that experience is. It’s like going to the cinema watching the latest blockbuster because everyone is giving it 5 …
Jasper, I have tested the worst marketing tool, ever! Read More »
About Luca:
Luca Tagliaferro is a registered Sole Trader and SEO Consultant. Follow me on LinkedIn